Phil Fersht at HFS Research coined the term Services-as-Software (SaS) to describe what happens when people-based work blurs with technology to the point where the line between a service and a software product disappears. Nasscom frames it as the shift from fragmented service and software silos into a unified, AI-powered model where success is measured… Continue reading Why Old-School IT Services Sales No Longer Works- And How To FiX It